Digital Marketing Manager

Job Description

Title: Digital Marketing Manager

Company Name: Source Of Agro

Vacancy: 01

Age: 25 to 40 years

Job Location: Bogura (Bogura Sadar)

Salary: Negotiable

Experience:

• 2 to 5 years
• The applicants should have experience in the following business area(s): Advertising Agency, Software Company, Agro based firms (incl. Agro Processing/Seed/GM), Livestock, Agro based Startup, Business-to-Business (B2B) Software and Services Startup

Published: 2026-09-16

Application Deadline: 2026-10-16

Education:

• Bachelor of Business Administration (BBA) in Marketing, Computer Applications
• Bachelor/Honors

• Professional certification in Digital Marketing will be an added advantage.

Requirements:

• 2 to 5 years
• The applicants should have experience in the following business area(s): Advertising Agency, Software Company, Agro based firms (incl. Agro Processing/Seed/GM), Livestock, Agro based Startup, Business-to-Business (B2B) Software and Services Startup

Skills Required: Digital Marketing (Social Media Marketing),Google Ads,Lead Generation,Marketing Automation Software,Prompt Engineering,SEO and Digital Marketing,Team management,Tiktok ads,YouTube SEO

Additional Requirements:

• Age 25 to 40 years
• Only Male

• Strong knowledge of Meta Ads, Google Ads, TikTok, SEO, SEM, and Google Analytics.

• Good understanding of SEO, SEM, Google Analytics, Google Search Console, and conversion tracking.

• Practical knowledge of AI tools for digital marketing and content creation.

• Strong knowledge of lead generation and performance marketing.

• Ability to analyze campaign data and make data-driven decisions.

• Good understanding of audience targeting, remarketing, and campaign optimization.

• Strong analytical and problem-solving skills.

• Good communication, coordination, and team management skills.

• Ability to manage multiple campaigns and projects within deadlines.

• Must be creative, proactive, self-motivated, and result-oriented.

• Knowledge of Canva, Photoshop, or other creative tools will be an added advantage.

• Experience with CRM, marketing automation, or lead management tools will be an added advantage.

Responsibilities & Context:

Job Context:

Source Of Agro is an agriculture-focused company providing agricultural machinery, equipment, and related solutions. We are looking for a strategic and result-oriented Digital Marketing Manager to lead digital marketing activities, generate quality leads, strengthen online presence, and support business growth through effective digital campaigns.

Job Responsibilities:

• Develop and execute comprehensive digital marketing strategies aligned with the company's business and sales objectives.

• Plan, execute, and monitor digital marketing campaigns across relevant online platforms.

• Manage and optimize Meta Ads (Facebook & Instagram), Google Ads, YouTube Ads, TikTok Ads and other paid advertising campaigns.

• Develop strategies for lead generation, customer acquisition, brand awareness, and sales growth.

• Manage the company's website and ensure regular updates of products, services, offers, and promotional content.

• Develop and implement SEO strategies to improve website visibility and organic traffic.

• Conduct keyword research and optimize website content, landing pages, and other digital assets.

• Monitor website traffic, user behavior, campaign performance, leads, conversions, and other key digital marketing metrics.

• Use tools such as Google Analytics, Google Search Console, Meta Business Suite, TikTok Business tools and other relevant platforms for performance tracking and analysis.

• Utilize AI tools and AI-powered marketing solutions for content creation, campaign planning, audience research, data analysis, marketing automation, creative development, and workflow optimization.

• Explore and implement new AI tools that can improve digital marketing performance, productivity, content quality, and campaign results.

• Coordinate with the Social Media, Content, Sales, and Product teams to develop effective digital campaigns.

• Lead, supervise, and coordinate the Digital Marketing/Social Media team, assign tasks, monitor performance, and ensure timely completion of responsibilities

• Identify target audiences and develop appropriate campaign strategies for different customer segments.

• Plan and optimize landing pages and digital campaigns to improve lead conversion.

• Conduct market and competitor research to identify new digital marketing opportunities and trends.

• Prepare monthly and campaign-wise digital marketing performance reports for Management.

• Monitor advertising budgets and ensure efficient use of digital marketing expenditure.

• Test different ad creatives, audiences, campaigns, and strategies to improve overall performance.

• Develop remarketing and retargeting strategies to improve customer conversion.

• Ensure all digital communication maintains the company's brand image and marketing standards.

• Stay updated with current Digital Marketing, AI, Social Media, TikTok, advertising, and technology trends.

• Perform any other digital marketing-related responsibilities assigned by Management.

Key Focus Areas:

• Digital Marketing Strategy

• Lead Generation & Customer Acquisition

• Meta & Google Ads

• TikTok Marketing & TikTok Ads

• YouTube Marketing & YouTube Ads

• Search Engine Optimization (SEO)

• Website & Landing Page Management

• Conversion Rate Optimization

• Digital Campaign Management

• Brand Awareness & Online Growth

• AI-Powered Digital Marketing

• AI-Assisted Content & Campaign Development

• Digital Analytics & Performance Tracking

• Remarketing & Retargeting

• Marketing Budget Management

• Sales & Marketing Coordination

• Digital Marketing Team Leadership

Job Other Benifits:

• Salary Review: Yearly
• Lunch Facilities: Full Subsidize
• Festival Bonus: 2

• Other benefits as per company policy

Employment Status: Full Time

Job Work Place: Work at office

Company Information:

Gender: Only Male can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: Media/Advertisement/Event Mgt.