Digital Marketing Manager

Job Description

Title: Digital Marketing Manager

Company Name: AH&Z Associates Ltd

Vacancy: 3

Job Location: Dhaka (Gulshan)

Employment Status: Full-time

Educational Requirements:
∎ Masters degree in any discipline
∎ Skills Required: conversion optimization, Cost optimization, Digital Marketing (Social Media Marketing), Facebook Ads Manager, Google Adwords

Experience Requirements:
∎ At least 3 year(s)
∎ The applicants should have experience in the following area(s): Digital Marketing (Social Media Marketing), Facebook Ads Manager, Facebook campaign, Google Adwords, Google Marketing

Job Context:
∎ Job Context
∎ We are looking for an ambitious, hardworking, self-motivated, career-oriented digital marketing professional to promote our Brand and services through digital marketing within the Education Industry.
∎ Assisting in the formulation of strategies to build a lasting digital connection with consumers
∎ Planning and monitoring the ongoing company presence on social media
∎ Launching optimized online advertisements to increase the company`s local and international brand awareness

Job Responsibilities:
∎ Key Responsibilities
∎ Plan and execute digital marketing campaigns
∎ Monitor and analyze the effectiveness of marketing content.
∎ Optimize and forecast live campaigns effectively and hourly.
∎ Develop and manage website content to support the social media campaign.
∎ Find and target audiences
∎ Other Job Responsibilities
∎ Plan and execute digital marketing campaigns
∎ Monitor and analyze the effectiveness of marketing content, and metrics to establish the effectiveness of online advertising.
∎ Plan, develop and control the company's social media channels and the company website and marketing databases.
∎ Find and target audiences
∎ Develop and scrutinise all the campaign budgets
∎ Design and manage the entire digital campaign department. This role is inclusive of Facebook advertisement with confidence for Image, Video, Carousel, Collection, Google Adwords, display advertising, Google Tag Manager, Google Analytics & Webmaster Tools, managing PPC campaigns across Google, Instagram, LinkedIn,Twitter, WhatsApp, Yahoo and Bing, email & text marketing,
∎ Grow the website traffic and enable digital presence and leads generation growth globally.
∎ Review the brand message regularly to ascertain its consistency
∎ Develop a workable digital marketing strategy
∎ Collaborates with other supporting teams to create impressive event management-centred landing pages
∎ Provides educational opportunities, relevant information, and growth opportunities for digital marketing staff
∎ Analysis and work with company strategy of end-to-end consumer experience in different digital channels.
∎ Identify the latest digital technologies and current digital trends affecting the industry
∎ Prepare and execute conversion tests
∎ Manage the workflow with every landing page through different automation channels.
∎ Work with our content marketing specialist on content creation, Video and Graphic designer, Web developer, SEO specialist and distribution where required
∎ Create a social media marketing strategy and campaign by creating the content idea, budget planning, and implementation schedules.
∎ Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Bing, Yahoo, LinkedIn etc.
∎ Writing content and posting on social media channels are mandatory.
∎ Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
∎ Employment Status
∎ Full-time
∎ Educational Requirements
∎ Masters' degree in any discipline, Bachelor of Computer Application (BCA), Bachelor's degree in any discipline
∎ Graduation from Computing and IT
∎ Professional Certification: Google, Facebook, WordPress, Drupal and etc.
∎ Training/ Trade Course: Analytics, insights, SEO and PPC
∎ Qualifications
∎ 1+ years of marketing experience
∎ Content creation skills
∎ Excellent communication and organizational skills

Additional Requirements:
∎ Age at least 30 years

Salary: Negotiable

Compensation & Other Benefits:
∎ Mobile bill, Medical allowance, Provident fund, Insurance, Gratuity
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 1

Job Source: Online Job Posting.

Application Deadline: 15 Oct 2023

Company Information:
∎ 15 Sep 2023
∎ AH&Z Associates Ltd
∎ Address : Taher Tower, Level# 04, 10 DIT Circle - 02, Gulshan, Dhaka - 1212.
∎ Business : Overseas University representatives

Category: Media/Advertisement/Event Mgt.

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