Digital Marketing Executive

Job Description

Title: Digital Marketing Executive

Company Name: City Holidays

Vacancy: --

Age: at least 24 years

Location: Sylhet (Sylhet Sadar)

Minimum Salary: Negotiable

Experience:
∎ At least 1 year
∎ The applicants should have experience in the following business area(s):Travel Startup
∎ Freshers are also encouraged to apply.

Published: 10 Feb 2025

Education:
∎ HSC, Bachelor/Honors

Requirements:

Additional Requirements:
∎ Age at least 24 years
∎ Strong understanding of Facebook Ads Manager and Business Manager tools.
∎ Knowledge of Audience Insights, Pixel tracking, and Conversion API.
∎ Experience with A/B testing, budget management, and ROI tracking.
∎ Familiarity with Google Analytics or similar web analytics tools.
∎ Understanding of SEO, SEM, and other digital marketing practices is a plus.
∎ Excellent analytical skills to interpret data and adjust strategies accordingly.
∎ Strong communication and collaboration skills.
∎ Strong understanding of Facebook Ads Manager and Business Manager tools.
∎ Knowledge of Audience Insights, Pixel tracking, and Conversion API.
∎ Experience with A/B testing, budget management, and ROI tracking.
∎ Familiarity with Google Analytics or similar web analytics tools.
∎ Understanding of SEO, SEM, and other digital marketing practices is a plus.
∎ Excellent analytical skills to interpret data and adjust strategies accordingly.
∎ Strong communication and collaboration skills.

Responsibilities & Context:
∎ Plan, create, and manage effective Facebook advertising campaigns to drive traffic, generate leads, and improve brand visibility.
∎ Conduct audience research to identify key demographics, interests, and behaviors for targeted campaigns.
∎ Monitor and optimize Facebook ad performance, including A/B testing, audience segmentation, and creative adjustments.
∎ Analyze campaign data to generate insights and provide regular reports on performance metrics (CPC, CTR, ROAS, etc.).
∎ Collaborate with the content and creative teams to develop high-quality, engaging ad copy, images, and videos.
∎ Stay updated with the latest trends, features, and algorithm changes in Facebook Ads and the digital marketing landscape.
∎ Manage advertising budgets and track spending efficiency.
∎ Perform retargeting and remarketing strategies to increase conversion rates.
∎ Plan, create, and manage effective Facebook advertising campaigns to drive traffic, generate leads, and improve brand visibility.
∎ Conduct audience research to identify key demographics, interests, and behaviors for targeted campaigns.
∎ Monitor and optimize Facebook ad performance, including A/B testing, audience segmentation, and creative adjustments.
∎ Analyze campaign data to generate insights and provide regular reports on performance metrics (CPC, CTR, ROAS, etc.).
∎ Collaborate with the content and creative teams to develop high-quality, engaging ad copy, images, and videos.
∎ Stay updated with the latest trends, features, and algorithm changes in Facebook Ads and the digital marketing landscape.
∎ Manage advertising budgets and track spending efficiency.
∎ Perform retargeting and remarketing strategies to increase conversion rates.

Skills & Expertise:

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Sylhet (Sylhet Sadar)

Read Before Apply:

We are looking for Digital Marketing Executive for our company. Face Book Marketing Expert & Skillful Candidates are Highly Preferable.