Outreach Manager- Mapped in Bangladesh (MiB) 2nd Phase
Job Description
Title: Outreach Manager- Mapped in Bangladesh (MiB) 2nd Phase
Company Name: BRAC University
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time, Contractual
Educational Requirements:
∎ Master's degree in Social Sciences, Business Management, Marketing, or other relevant disciplines;
Experience Requirements:
∎ 5 to 7 year(s)
Job Context:
∎ The position will manage the outreach activities of a challenging RMG factory mapping project titled "Mapped in Bangladesh (MiB) 2nd Phase" (MiB Phase 2, June 2022 - May 2025) launched by the Centre for Entrepreneurship Development of BRAC University (CED-BRACU), and funded by Laudes Foundation.
∎ In the 1st Phase, MiB [www.mappedinbangladesh.org] conducted the first-of-its-kind nationwide census on export-oriented RMG factories in the Bangladesh apparel industry and presented the data on a groundbreaking digital map. The map hosted crucial information of over 3,800 factories. Such information has provided unique and rigorous insights into the Bangladeshi apparel sector, challenging a number of previously held assumptions, including the size and gender breakdown of the workforce.
∎ MiB project has been remarkably successful in gathering data and developing meaningful relationships with industry stakeholders. At this point, where the final map with updated data is at hand, it is now imperative that the initiative moves into the next stage where it becomes an active and well-used tool by stakeholders across the sector. MiB 2nd Phase is now focused on expanding its outreach activities to increase data usability so that stakeholders can use MiB to enhance accountability and for informed decision-making.
∎ In this regard, the Outreach Manager will be responsible for leading the project`s outreach activities for successful implementation. He/she will plan, lead, and monitor the implementation of outreach, promotional, and branding activities of MiB 2nd Phase, and focus primarily on increasing MiB`s extensive data usability by different stakeholders (like workers, factories, brands, workers` associations/Trade Unions/Rights-Based Organizations, NGO/INGOs/CSOs, etc.] for data-driven decision making. He/she will coordinate with outreach partner/consultant(s) and will identify and communicate critical advocacy networks, coalitions, actors, and opportunities to advance MiB`s objectives, and act as a "Brand Ambassador" of MiB, ensuring proper and consistent use of naming conventions, brand attributes, and logo.
Job Responsibilities:
∎ Strategic Planning:
∎ Plan, develop, implement, and update an integrated strategic outreach approach (including aligning and expanding the previous outreach plan).
∎ Develop marketing strategy for international exposures of MiB.
∎ Coordinate with other team members of the project, including the members of the Project Advisory Committee (PAC).
∎ Measure outreach progress regularly and monitor what is working and what is not.
∎ Other related project activities as and when required.
∎ Stakeholder Engagement:
∎ Identify, map, and connect with appropriate national and global stakeholders for outreach and prioritize to connect MiB with them.
∎ Facilitate engagement with high-priority and selected stakeholders and partner groups and organize one-to-one meetings with them so that the project's objectives, activities, and impacts are well understood and recognized by the stakeholders.
∎ Interact with the stakeholders and enquire about their needs, requirements, and expectations.
∎ Influence stakeholders to use the map for data-driven decision-making.
∎ Identify additional national and global stakeholders who can be potential users of MiB.
∎ Organize webinars, seminars, workshops, and varied outreach events with different stakeholders on different sector topics in connection with MiB.
∎ Media Outreach:
∎ Serve as a primary media contact person for the project.
∎ Increase the visibility of the project's activities in the media and other means of communications as appropriate.
∎ Establish and maintain relationships with staff at relevant media outlets and global events conveners' coverage at key moments.
∎ Publish features on MiB in national and international media.
∎ Publish news releases of different events of MiB in various printed and online dailies.
∎ Content Development and Social Media Handling:
∎ Develop creative and engaging social media plans and guidelines to promote the brand "Mapped in Bangladesh".
∎ Assist in creating innovative content for different online platforms and work with social media team
Additional Requirements:
∎ At least 5-7 years of relevant experience in large-scale project outreach and promotion, preferably in garment industry-related initiatives;
∎ Experience in working with national and international reputed organizations for outreach activities;
∎ Outstanding workflow management amongst activities, project team, timeline, and spending;
∎ Sharp client orientation skills to understand and respond to the needs of relevant government agencies, representatives of companies in the RMG sector and trade unions, other international agencies, NGOs, and funding partners;
∎ Excellent interpersonal skills with the ability to interact culturally, linguistically, and diplomatically with a diverse set of internal and external individuals;
∎ Fluency in English is a must, having speaking and writing capacity in both English and Bangla.
∎ Critical thinker and problem solver, driven to design new solutions to address identified challenges;
∎ Excellent organizational capacity with the ability to successfully manage multiple priorities in a time-sensitive manner;
∎ Preferable experience in social media content development and handling
∎ Demonstrated knowledge and genuine interest in key issues in Bangladesh's RMG sector, supply chains, and industry workflows;
∎ Conceptual knowledge of digital technology, information systems, mapping, or systems changing initiatives;
∎ Comfort in effectively organizing, presenting, and leading different events
∎ Representing MiB at different international conferences and working teams;
∎ Excellent written and verbal communications in English and Bangla;
∎ Self-motivated, resourceful, adaptable, and dependable, with strong attention to detail and an appetite to incite change.
Salary:
∎ Attractive remuneration package (negotiable for highly deserving candidates).
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 5 Dec 2022
Company Information:
∎ 23 Nov 2022
∎ BRAC University
∎ Business : University
Category: Marketing/Sales
:
Deadline Expired on 5th Dec 2022
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