Marketing and Communication Manager

Job Description

Title: Marketing and Communication Manager

Company Name: Smart Technologies (BD) Ltd.

Vacancy: 01

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing

Experience Requirements:
∎ 5 to 7 year(s)

Job Context:
∎ The marketing and communication manager is responsible for developing and executing effective marketing and communication strategies for STBL, the largest IT company in Bangladesh. The marketing and communication manager will oversee the production of TV commercials, generate creative ideas, and manage marketing, promotion, event management, public relations, and other related activities.

Job Responsibilities:
∎ Plan, develop, and implement marketing and communication campaigns for STBL’s products and services, including the newly launched laptop manufacturing industry at Kaliakoir High Tech Park.
∎ Coordinate with internal and external stakeholders to produce high-quality TV commercials that showcase STBL’s brand image and value proposition.
∎ Generate innovative and engaging ideas for marketing and communication initiatives that align with STBL’s vision, mission, and goals.
∎ Manage the budget, timeline, and resources for marketing and communication projects and ensure they are delivered on time and within scope.
∎ Monitor and evaluate the effectiveness and impact of marketing and communication activities and provide regular reports and feedback to senior management.
∎ Establish and maintain positive relationships with media outlets, influencers, partners, customers, and other relevant parties.
∎ Handle media inquiries, press releases, interviews, events, and other public relations activities for STBL.
∎ Ensure compliance with STBL’s policies, standards, and guidelines for marketing and communication.

Additional Requirements:
∎ Age at least 30 years
∎ Bachelor’s degree or higher in marketing, communication, or related field.
∎ At least 5 years of proven experience in marketing and communication management, preferably in the IT industry.
∎ Excellent verbal and written communication skills in English and Bengali.
∎ Creative thinking and problem-solving skills with a strong sense of aesthetics.
∎ Proficient in using various marketing and communication tools and platforms, such as social media, email marketing, web analytics, etc.
∎ Ability to work independently and collaboratively in a fast-paced environment.
∎ Knowledge of the IT market trends, opportunities, and challenges in Bangladesh.

Salary: Negotiable

Compensation & Other Benefits:
∎ Mobile bill, Medical allowance, Provident fund
∎ Lunch Facilities: Partially Subsidize
∎ Festival Bonus: 2

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 25 Oct 2023

Company Information:
∎ 2 Oct 2023
∎ Smart Technologies (BD) Ltd.
∎ Address : Jahir Smart Tower, 205/1-205/1/A, West Kafrul, Begum Rokeya Sharani, Mirpur, Dhaka
∎ Business : IT Product Sales & Distribution, National Distributor of Huawei Mobile, Enterprise Solutions, Security & Surveillance, Software, Stationery Goods, Properties, Lenovo Mobile and Motorola Mobile etc

Category: Media/Advertisement/Event Mgt.

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Interested By University

University Percentage (%)
National University 7.00%
University of Dhaka 5.00%
North South University 5.00%
East West University 4.00%
Stamford University Bangladesh 4.00%
American International University-Bangladesh 3.00%
Jahangirnagar University 3.00%
BRAC University 2.67%
Independent University, Bangladesh 2.33%
Daffodil International University 2.00%

Interested By Age Range

Age Range Percentage (%)
20-30 20.33%
31-35 40.67%
36-40 24.00%
40+ 14.33%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 3.11%
20K-30K 5.88%
30K-40K 10.38%
40K-50K 14.88%
50K+ 65.74%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 1.00%
0.1 - 1 years 1.00%
1.1 - 3 years 5.33%
3.1 - 5 years 9.67%
5+ years 83.00%

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