Head of Marketing (Ridesharing)

Job Description

Title: Head of Marketing (Ridesharing)

Company Name: Digital Ride Ltd

Vacancy: Not specific

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Graduated from any reputed University in any discipline

Experience Requirements:
∎ At least 5 year(s)

Job Context:
∎ Crafting strategies for all Marketing teams, including Digital, Advertising, Communications and Creative Preparing and manag- ing monthly, quarterly and annual budgets for the Marketing Department, Setting, monitoring and reporting on team goals.
∎ Job brief:
∎ We are looking for a Head of Marketing who`ll lead all our marketing activities from social media and digital campaigns to adver- tising and creative projects.
∎ Head of Marketing responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. If you`re a skilled Marketing strategist, able to inspire your team members, we`d like to meet you.
∎ Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.

Job Responsibilities:
∎ Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
∎ Prepare and manage monthly, quarterly and annual budgets for the Marketing department
∎ Set, monitor and report on team goals
∎ Design branding, positioning and pricing strategies
∎ Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
∎ Analyze consumer behavior and determine customer personas
∎ Identify opportunities to reach new market segments and expand market share
∎ Craft quarterly and annual hiring plans
∎ Monitor competition (acquisitions, pricing changes and new products and features)
∎ Coordinate sales and marketing efforts to boost brand awareness
∎ Participate in the quarterly and annual planning of company objectives

Additional Requirements:
∎ Age 25 to 45 years
∎ Work experience as Asst. Manager/Manger/Head of Marketing, preferably in Ride sharing industry
∎ Experience running successful marketing campaigns
∎ Solid knowledge of web analytics and Google Adwords
∎ Experience with CRM software
∎ Leadership skills with the ability to set and prioritize goals
∎ Analytical mind
∎ You have 2-4 years of work experience in marketing and/or marketing operations
∎ Clear, concise communicator with the ability to synthesize a lot of information quickly, highlight key take-away and dissemi- nate actionable insights.
∎ Ability to develop high-profile, organization-wide communications and presentations targeted to senior leadership
∎ Experience with optimizing business processes, organizational structure, talent development programs, culture and opera- tional effectiveness
∎ Project manage cross-functional initiatives that affect the entire marketing organization
∎ Strong interpersonal skills, with the ability to build relationships and credibility
∎ Ability to manage confidential information with sensitivity and professionalism
∎ Ability to be independent, multi-task, and deal with time pressure in an unstructured environment; comfortable working through uncertainty and ambiguity.
∎ Self-starter with the ability to work autonomously
∎ A track record of being an energetic and optimistic leader with a collaborative spirit
∎ Relevant work experience (priority) Uber, Shohoz, Pathao etc.

Salary: Tk. 35000 - 50000 (Monthly)

Application Deadline: 15 Nov 2020

Company Information:
∎ 3 Nov 2020
∎ Digital Ride Ltd
∎ Address : 1/A, Senpara, Mirpur 10, Shah Ali Plaza, 10th floor, room no :1005, Dhaka 1216,
∎ Web : http://digitalridebd.com

Category: Marketing/Sales

Source: bdjobs.com

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