Business Development Executive/Digital marketing expert

Job Description

Title: Business Development Executive/Digital marketing expert

Company Name: ARAT ENTERPRISE

Vacancy: 2

Age: 20 to 40 years

Job Location: Dhaka (GULSHAN 1)

Salary: Tk. 20000 - 25000 (Monthly)

Experience:

Published: 2026-09-21

Application Deadline: 2026-09-30

Education:

Requirements:

Skills Required:

Additional Requirements:

• Age 20 to 40 years

A hybrid role combining Business Development Executive (BDE) and Digital Marketing Expert bridges the gap between online growth strategies and direct revenue generation. Instead of just focusing on traditional sales or isolated marketing campaigns, this dual role uses digital channels to fuel business expansion, generate qualified leads, and close deals.

Core Responsibilities

1. Lead Generation & Digital Pipeline Growth

• Inbound Lead Generation: Create and optimize online funnels (using SEO, landing pages, and content marketing) to attract prospective clients.

• Outbound Digital Prospecting: Leverage professional platforms like LinkedIn Sales Navigator, email outreach, and social selling to identify and engage decision-makers.

2. Digital Campaign Strategy & Execution

• Paid Advertising (PPC/SEM): Plan and manage targeted ad campaigns on platforms like Google Ads and Meta (Facebook/Instagram) to drive traffic and brand visibility.

• Content & Social Media Strategy: Oversee content creation (blogs, case studies, newsletters) that positions the company as an industry leader and supports sales pitches.

3. Market Research & Competitor Analysis

• Analyze digital footprints, market trends, and competitor positioning to identify gaps and new revenue opportunities.

• Use data analytics tools (like Google Analytics and CRM dashboards) to track key performance indicators (KPIs) and conversion rates.

4. Client Acquisition & Conversion

• Take digital leads through the final sales pipeline—handling initial inquiries, delivering virtual presentations, and negotiating contracts.

• Align marketing messaging with direct client feedback to ensure products or services meet market demands.

Required Skills & Tools

• Technical Skills: Proficiency in SEO/SEM, Google Analytics, Meta/Google Ads, CRM software (HubSpot, Salesforce), and Email Marketing tools.

• Soft Skills: Strong communication, persuasive pitching, analytical mindset, and adaptability.