Assistant Manager - Digital Marketing & Graphic Design

Job Description

Title: Assistant Manager - Digital Marketing & Graphic Design

Company Name: Bir Group Holdings

Vacancy: --

Age: At most 40 years

Job Location: Dhaka (Tejgaon)

Salary: Negotiable

Experience:

• 5 to 8 years

• Bachelor of Fine Arts (B.F.A)
• Bachelor/Honors

• 5 to 8 years

• Age At most 40 years
• Only Male

• Digital marketing and graphic design, preferably in a corporate or agency environment.

• Proven experience managing social media and digital ad campaigns.

• Bachelor’s/Master’s degree/Diploma in Digital Media, Fine Arts, Graphic Design, or related field.

Technical Skills:

• Knowledge of CapCut or similar creative tools is an added advantage.

• Experience with WordPress or Shopify will be a plus.

Soft Skills

• Strong creative sense and attention to detail.

• Excellent communication and presentation skills.

• Strategic thinking with an analytical mindset.

• Ability to work independently and within a team.

• Strong project management and multitasking ability.

1. Graphic Design

• Design and produce visual materials such as posters, brochures, flyers, banners, and social media graphics.
• Develop brand identity elements and ensure consistency across all visual communications.
• Create marketing visuals for digital campaigns, website, and events.
• Collaborate with vendors for printing, outdoor signage, and branding materials.
• Maintain design archives and update creative assets as needed.

2. Digital Marketing

• Develop and implement digital marketing campaigns across Google, Meta (Facebook, Instagram), YouTube, LinkedIn, and other platforms.
• Manage paid ad campaigns (PPC, display ads, remarketing) and analyze performance metrics (CTR, CPC, ROI).
• Optimize SEO/SEM strategies to improve website traffic and keyword rankings.
• Oversee email marketing campaigns, newsletters, and audience segmentation.
• Maintain and update the company website and social media pages.
• Monitor analytics using tools like Google Analytics, Meta Business Suite, and other marketing dashboards.
• Collaborate with the sales and branding teams to align marketing strategies with business goals.

3. Content & Communication

• Develop engaging content for social media, ads, and promotional materials.
• Assist in video editing, motion graphics, and visual storytelling for campaigns.
• Work closely with the copywriting team to create effective brand messaging.

4. Reporting & Analysis

• Prepare monthly performance reports for digital platforms.
• Analyze campaign outcomes and recommend data-driven improvements.
• Track competitor activities and emerging digital trends.

• Mobile bill,Provident fund,Gratuity
• Salary Review: Yearly
• Festival Bonus: 2

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