Marketing Officer (AKCMH-Natore)

Job Description

Title: Marketing Officer (AKCMH-Natore)

Company Name: PRAN Group

Vacancy: --

Location: Natore

Salary: Negotiable

Experience:
∎ At least 2 years

Published: 12 Apr 2025

Education:
∎ Bachelor/Honors

Requirements:

Additional Requirements:
∎ · Bachelor’s degree in Marketing, Business Administration, or any relevant field.
∎ · A Master’s degree or diploma in Healthcare Management is an added advantage.

∎ Experience:
∎ · Minimum 2–3 years of experience in marketing, preferably in the healthcare or service industry.
∎ · Experience with social media marketing, event coordination, and brand promotion is a plus.

∎ Skills and Competencies:
∎ · Strong communication and interpersonal skills
∎ · Good command of Bangla and English (spoken and written)
∎ · Proficiency in MS Office, digital marketing tools, and design software (Canva/Photoshop – preferred)
∎ · Excellent organizational and time-management skills
∎ · Ability to work independently and as part of a team
∎ · Strategic thinking and problem-solving abilities
∎ · Familiarity with healthcare marketing trends and patient engagement techniques

Responsibilities & Context:
∎ Job Purpose:
∎ To plan and execute marketing strategies that enhance the hospital’s brand, attract patients, promote healthcare services, and build community relationships in alignment with the hospital’s mission and vision.
∎ Key Responsibilities:
∎ · Develop and implement marketing campaigns to promote the hospital’s services.
∎ · Create content for print, digital, and social media platforms.
∎ · Coordinate with external vendors, media agencies, and community partners.
∎ · Organize health awareness programs, outreach events, and patient engagement initiatives.
∎ · Maintain hospital branding and ensure consistency across all communication channels.
∎ · Monitor patient feedback and online reviews; suggest improvements accordingly.
∎ · Assist in designing promotional materials such as brochures, flyers, and banners.
∎ · Analyze market trends and competitor strategies.
∎ · Provide regular reports on marketing performance metrics (footfall, inquiries, conversions).
∎ · Build and maintain relationships with local doctors, clinics, and corporate partners.

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Natore

Company Information:
∎ PRAN Group
∎ PRAN Center, 105 Middle Badda, Dhaka- 1212.
www.pranfoods.net; www.chorkatextile.com

Address::
∎ PRAN Center, 105 Middle Badda, Dhaka- 1212.
∎ www.pranfoods.net; www.chorkatextile.com

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 12 May 2025

Category: Medical/Pharma

Interested By University

University Percentage (%)
National University 14.66%
University of Rajshahi 2.76%
University of Dhaka 2.61%
Rajshahi College, Rajshahi 2.00%
Rajshahi College 1.53%
Rajshahi University 1.53%
Hajee Mohammad Danesh Science and Technology University 1.38%
Daffodil International University (DIU) 1.07%
Jagannath University 1.00%
Varendra University 0.92%

Interested By Age Range

Age Range Percentage (%)
20-30 66.46%
31-35 23.79%
36-40 5.99%
40+ 2.76%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 19.57%
20K-30K 57.41%
30K-40K 17.65%
40K-50K 3.99%
50K+ 1.38%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 25.86%
0.1 - 1 years 8.06%
1.1 - 3 years 25.02%
3.1 - 5 years 16.27%
5+ years 24.79%