Marketing Director
Job Description
Title: Marketing Director
Company Name: JT International Bangladesh Limited
Vacancy: 1
Age: 35 to 50 years
Job Location: Dhaka
Salary: Negotiable
Experience:
- 15 to 20 years
- The applicants should have experience in the following business area(s): Manufacturing (Light Engineering and Heavy Industry), Agro based firms (incl. Agro Processing/Seed/GM), Tobacco
Published: 1-01-01
Application Deadline: 2026-10-28
Education:
- Masters
Requirements:
- 15 to 20 years
- The applicants should have experience in the following business area(s): Manufacturing (Light Engineering and Heavy Industry), Agro based firms (incl. Agro Processing/Seed/GM), Tobacco
Skills Required: Data Science, Strategic Management, Marketing, Portfolio Management, Brand Management, Revenue Management, growth management
Additional Requirements:
- Age 35 to 50 years
We Expect from You:
· Bachelor’s degree in a relevant discipline and an MBA from a reputed institution. Additional executive education in Data Science, AI, Innovation, or Strategic Management will be considered an advantage.
· More than 15 years of experience in Marketing, Portfolio Strategy, Brand Management, Pricing, Revenue Growth Management, Consumer Insights, and Commercial Strategy within multinational FMCG or tobacco organizations.
· Proven track record of developing and executing successful brands, portfolio, and pricing strategies across multiple markets, with strong business acumen and P&L management capabilities.
· Strong expertise in consumer and commercial insights, innovation, integrated marketing, market planning, and data-driven decision-making, with a proven ability to translate insights into effective business strategies and sustainable growth.
· Demonstrated leadership and stakeholder management capabilities, with experience leading high-performing teams, driving cross-functional collaboration, and working effectively across global, regional, and local markets in multicultural environments.
Responsibilities & Context:
Position Purpose:
The incumbent will be responsible for leading the overall Marketing function of JTI Bangladesh by driving portfolio, pricing, strategic insights, consumer engagement, activation, and innovation strategies. The role will shape the country's annual strategic plans in close partnership with the Managing Director, ExCom and Leadership Team, while ensuring sustainable growth in volume, market share, and brand equity. The incumbent will also lead market performance reporting, forecasting, new product development initiatives, and cross-functional collaboration with regional and global stakeholders
What Will You Do:
1. Lead the development and execution of Marketing strategies, including brand portfolio, pricing, consumer engagement, activation, and innovation initiatives to drive sustainable business growth and market share gains
2. Drive the development of portfolio, pricing, trade and distribution strategies in alignment with regional and global priorities, ensuring maximum brand performance, return on investment, and effective collaboration with the Sales team
3. Lead the Marketing components of annual strategic and business planning processes, including market research, consumer insights generation, KPI setting, performance monitoring, and forecasting.
4. Oversee the development of all elements of the marketing mix, including new products, packaging initiatives, promotional activities, and adaptation of global brand strategies to local market needs while strengthening brand equity.
5. Manage Marketing budgets, investment approval processes, brand P&L, pricing strategy, and resource allocation while ensuring effective use of consumer, trade, and competitive insights to support business decision-making.
Job Other Benifits:
Employment Status: Contractual
Job Work Place: Work at office
Company Information:
Gender: Both Male and Female can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
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