Executive (Marketing)

Job Description

Title: Executive (Marketing)

Company Name: HARD GROUP

Vacancy: 5

Age: 19 to 30 years

Job Location: Dhaka (Uttara Sector 6)

Salary: Negotiable

Experience:

• 1 to 3 years
• The applicants should have experience in the following business area(s): Hospital, Diagnostic Centre, Clinic
• Freshers are also encouraged to apply.

• Bachelor/Honors
• Secondary
• Higher Secondary

• 1 to 3 years
• The applicants should have experience in the following business area(s): Hospital, Diagnostic Centre, Clinic
• Freshers are also encouraged to apply.

• Age 19 to 30 years

Requirements:

• Minimum 1-3 years of experience in field marketing, preferably in the healthcare or pharma sector.
• Strong communication and interpersonal skills.
• Ability to work independently and handle fieldwork.
• Familiarity with the local area and healthcare network is a plus.
• Own Smart Phone (Must) & Basic knowledge.

Job Description:

We are looking for enthusiastic and result-driven Marketing Officer to join our team (MIMI Hospital). As a Marketing Executive, you will play a vital role in promoting our hospital’s services and building strong relationships with doctors, clinics, diagnostic centers, and the local community. 

Only those with experience working in hospital-related marketing should apply. 

Responsibilities:

• Strategically promote hospital services by conducting regular field visits to clinics, physicians, diagnostic centers, and pharmacies within the designated territory.

• Identify and establish partnerships with healthcare providers, corporate health planners, and local influencers to increase patient footfall and service awareness.

• Actively generate and follow up on leads for patient admissions, outpatient consultations, diagnostic services, and health check-up packages.

• Execute targeted distribution of marketing materials and ensure proper placement in high-visibility areas.

• Plan, coordinate, and execute community engagement activities such as free medical camps, wellness talks, and preventive health awareness programs.

• Conduct territory mapping and competitor analysis to support strategic decision-making and identify growth opportunities.

• Maintain detailed records of outreach activities, leads generated, and conversion rates submit daily/weekly MIS reports to the Marketing Manager.

• Support digital marketing initiatives by gathering patient testimonials, capturing event photos/videos, and promoting hospital branding on-ground.

• Provide market feedback and insights to management for continuous improvement of services and patient engagement strategies.

• Collaborate with internal departments (OPD/IPD, diagnostics, etc.) to ensure seamless coordination for referred patients.

• Salary Review: Yearly
• Festival Bonus: 2

As per policy