Digital Marketing Strategist

Job Description

Title: Digital Marketing Strategist

Company Name: Innovative Holdings Ltd.

Vacancy: 1

Age: 31 to 40 years

Location: Dhaka (Banani)

Salary: Negotiable

Experience:
∎ 5 to 9 years
∎ The applicants should have experience in the following business area(s):Market Research Firms, Real Estate, Developer

Published: 11 Mar 2025

Education:
∎ Bachelor of Business Administration (BBA) in Marketing
∎ Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

Requirements:

Additional Requirements:
∎ Age 31 to 40 years
∎ 5 to 9 years of experience in marketing, with at least 3 years in real estate or land marketing.
∎ Strong understanding of digital marketing, including SEO, content marketing, social media, and paid advertising for real estate.
∎ Proven experience in developing and executing successful marketing strategies tailored to the land development sector.
∎ Excellent communication, presentation, and negotiation skills.
∎ Strong analytical skills and ability to make data-driven marketing decisions.

Responsibilities & Context:
∎ Develop and implement data-driven marketing strategies that align with the company’s land sales objectives.
∎ Analyze market trends, consumer behavior, and competitor activity to identify opportunities for growth in the real estate sector.
∎ Collaborate with the creative team to develop compelling campaigns that effectively target land buyers and investors.
∎ Oversee and manage the execution of campaigns across multiple channels, including digital, print, social media, and outdoor advertising.
∎ Conduct regular market research to stay updated with industry trends, customer preferences, and real estate market fluctuations.
∎ Develop content strategies for social media, blogs, email campaigns, and real estate promotional materials.
∎ Create and implement Sales & Marketing strategies to drive land sales and enhance customer engagement.
∎ Track and measure campaign performance, providing data-driven insights and recommendations for better ROI.
∎ Manage the marketing budget and allocate resources effectively across campaigns to maximize lead generation.
∎ Work closely with the sales team to ensure marketing efforts align with sales goals and customer acquisition targets.
∎ Monitor brand positioning and adjust strategies to maintain a strong, consistent presence across all platforms.
∎ Job Context: Purbachal Eastwood City is looking for a dynamic Digital Marketing Strategist to drive brand awareness and sales growth in the real estate and land development sector. The ideal candidate will develop and execute data-driven marketing strategies, ensuring maximum visibility and engagement with potential land buyers and investors. This role requires a combination of strategic planning, creative execution, and analytical insights to position our brand as a market leader.
∎ Job Responsibilities:
∎ Develop and implement data-driven marketing strategies that align with the company’s land sales objectives.
∎ Analyze market trends, consumer behavior, and competitor activity to identify opportunities for growth in the real estate sector.
∎ Collaborate with the creative team to develop compelling campaigns that effectively target land buyers and investors.
∎ Oversee and manage the execution of campaigns across multiple channels, including digital, print, social media, and outdoor advertising.
∎ Conduct regular market research to stay updated with industry trends, customer preferences, and real estate market fluctuations.
∎ Develop content strategies for social media, blogs, email campaigns, and real estate promotional materials.
∎ Create and implement Sales & Marketing strategies to drive land sales and enhance customer engagement.
∎ Track and measure campaign performance, providing data-driven insights and recommendations for better ROI.
∎ Manage the marketing budget and allocate resources effectively across campaigns to maximize lead generation.
∎ Work closely with the sales team to ensure marketing efforts align with sales goals and customer acquisition targets.
∎ Monitor brand positioning and adjust strategies to maintain a strong, consistent presence across all platforms.

Skills & Expertise:

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka (Banani)

Read Before Apply:

Company Information:
∎ Innovative Holdings Ltd.
∎ Borak Mehnur, Level-20, 51/B, Kemal Ataturk Avenue, Banani, Dhaka-1213
∎ www.innovativeholdingsltd.com
∎ Innovative Holdings Limited is dedicated to setting new benchmarks in the education and land development sectors in Bangladesh. Our subsidiaries include Purbachal Eastwood City (PEC) and Canadian International School Bangladesh (CISB), located in Dhaka.

CISB offers a comprehensive, co-educational, English medium education, following the Canadian Curriculum set by the Department of Education, Nova Scotia. Our school is led by a Canadian certified principal and a team of qualified faculty committed to delivering high-quality education.

PEC is a dynamic property and an approved land development firm, an esteemed member of REHAB and BLDA. We are committed to creating innovative and sustainable spaces that contribute to the betterment of communities and working on the growth and development of the real estate landscape in Bangladesh.

Address::
∎ Borak Mehnur, Level-20, 51/B, Kemal Ataturk Avenue, Banani, Dhaka-1213
∎ www.innovativeholdingsltd.com
∎ Innovative Holdings Limited is dedicated to setting new benchmarks in the education and land development sectors in Bangladesh. Our subsidiaries include Purbachal Eastwood City (PEC) and Canadian International School Bangladesh (CISB), located in Dhaka.CISB offers a comprehensive, co-educational, English medium education, following the Canadian Curriculum set by the Department of Education, Nova Scotia. Our school is led by a Canadian certified principal and a team of qualified faculty committed to delivering high-quality education.PEC is a dynamic property and an approved land development firm, an esteemed member of REHAB and BLDA. We are committed to creating innovative and sustainable spaces that contribute to the betterment of communities and working on the growth and development of the real estate landscape in Bangladesh.

Application Deadline: 10 Apr 2025

Category: Media/Advertisement/Event Mgt.