Digital Marketing / SEO Expert

Job Description

Title: Digital Marketing / SEO Expert

Company Name: Maisha Care Ltd

Vacancy: 2

Age: At least 18 years

Job Location: Dhaka (Nadda)

Salary: Negotiable

Experience:

• 1 to 2 years
• The applicants should have experience in the following business area(s): Healthcare/Lifestyle product, Healthcare Startup

• HSC
• Bachelor/Honors
• Diploma

• 1 to 2 years
• The applicants should have experience in the following business area(s): Healthcare/Lifestyle product, Healthcare Startup

• Age At least 18 years

🔹 Position 1: Digital Marketer

(Video Editing, Video Production, Social Media Management & Ads Management)

Job Overview

We are looking for a creative and performance-driven Digital Marketer who can strengthen our brand’s online presence. The ideal candidate must have hands-on experience in video production, social media management, and paid advertising campaign management.

 Key Responsibilities

• Plan, shoot, and edit professional video content (Reels, Shorts, Promotional Videos)

• Manage and grow social media platforms (Facebook, Instagram, YouTube, TikTok)

• Create content strategies and maintain a content calendar

• Set up, manage, and optimize Facebook (Meta) Ads and Google Ads campaigns

• Generate leads and improve brand engagement

• Monitor campaign performance and prepare monthly reports

• Analyze marketing data and optimize strategies accordingly

✅ Requirements

• Strong proficiency in video editing tools (Adobe Premiere Pro / CapCut / DaVinci Resolve / similar)

• Solid understanding of social media algorithms and trends

• Practical experience with Meta Ads Manager and Google Ads

• Creative mindset with strategic marketing thinking

• Portfolio of previous work is required

• Minimum 1–2 years of relevant experience preferred

🔹 Position 2: SEO Expert

(On-Page, Off-Page & Technical SEO Specialist)

Job Overview

We are seeking an experienced SEO Expert to improve organic traffic, search engine rankings, and overall website performance through advanced SEO strategies.

Key Responsibilities

On-Page SEO (Priority Focus):

• Keyword research and search intent analysis

• Content optimization and SEO-friendly content structuring

• Meta tag optimization (Title, Description)

• Internal linking strategy implementation

Off-Page SEO (Priority Focus):

• High-quality backlink acquisition

• Guest posting and outreach campaigns

• Link-building strategy development

Technical SEO (Priority Focus):

• Website audit and technical issue resolution

• Core Web Vitals optimization

• Schema markup implementation

• XML sitemap & Robots.txt management

• Indexing and crawl issue fixes

• Conduct competitor analysis and SEO strategy planning

• Use tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog

• Prepare monthly SEO performance reports

✅ Requirements

• Minimum 2–3 years of proven SEO experience

• Strong expertise in On-Page, Off-Page, and Technical SEO

• Hands-on experience with major SEO tools (Ahrefs, SEMrush, etc.)

• Good understanding of WordPress and other CMS platforms

• Up-to-date knowledge of Google algorithm updates

• Festival Bonus: 2