Digital Marketing And Sales Executive

Job Description

Title: Digital Marketing And Sales Executive

Company Name: INK MASTER

Vacancy: 2

Age: At least 20 years

Job Location: Dhaka

Salary: Tk. 20000 - 30000 (Monthly)

Experience:

• At least 1 year
• The applicants should have experience in the following business area(s): Advertising Agency, E-commerce, Garments, Garments Accessories, Textile

• Higher Secondary
• Bachelor/Honors
• Masters

Professional Certification, Training & Experience Requirements

For Bachelor's / Master's Degree Holders:

• Must possess a recognized professional certification or training certificate in Digital Marketing, preferably covering Meta (Facebook & Instagram) Ads, Google Ads, YouTube Advertising, and Lead Generation.

• Must have at least 1 year of relevant professional experience (preferably 1–2 years) in Digital Marketing, Sales, or a similar combined position.

• Must have practical experience in managing digital advertising campaigns, generating qualified leads, customer acquisition, direct sales, and business development.

• Must provide valid employment experience certificates or verifiable employer references demonstrating relevant experience in both digital marketing and sales.

• Previous experience in B2B sales, customer visits, negotiation, and successful sales conversion will be given preference.

  For HSC / Equivalent Qualification Holders:

• Must have a minimum of 3 years of proven professional experience in Digital Marketing and Sales, preferably in a similar position.

• Must possess relevant digital marketing training or professional certification demonstrating practical expertise.

• Must provide valid employment experience certificates confirming previous responsibilities and professional experience in digital marketing and sales.

• Must demonstrate strong practical knowledge of paid advertising, lead generation, customer handling, field sales, business development, and sales conversion.

• Candidates must provide verifiable evidence of previous professional achievements and successful marketing or sales activities.

  Mandatory Documentation & Verification:

• All applicants must provide authentic and verifiable professional training certificates and relevant employment experience certificates.

• Shortlisted candidates must be able to demonstrate previous advertising campaign results, lead generation performance, and sales achievements through relevant portfolios, performance reports, or employer references.

• Supporting documents must be presented upon request during the recruitment and verification process.

• Candidates unable to substantiate their claimed professional qualifications or experience may not be considered for final selection.

• At least 1 year
• The applicants should have experience in the following business area(s): Advertising Agency, E-commerce, Garments, Garments Accessories, Textile

• Age At least 20 years

Job Context

DCATEK INNOVAEDGE LTD. is seeking a talented, proactive, and results-driven Sales & Marketing Executive to join our growing team and contribute to expanding our market presence in Bangladesh's industrial and digital printing sector.

This position offers an opportunity for an ambitious professional to combine expertise in digital marketing, strategic business development, and direct sales while working with a diverse portfolio of advanced printing machinery, industrial printing solutions, inks, and related technologies.

The successful candidate will take an active role in developing and executing targeted digital marketing campaigns, identifying new business opportunities, engaging prospective clients, and converting qualified leads into successful sales.

As a key representative of the company, the candidate will engage directly with customers through meetings, factory visits, product presentations, and strategic follow-ups. We are looking for a confident communicator with strong commercial awareness, persuasive negotiation skills, and a genuine passion for building lasting customer relationships.

Key Responsibilities

Digital Marketing & Strategic Lead Generation

• Develop and execute comprehensive digital marketing strategies across Facebook, Instagram, Google Ads, YouTube, and other relevant platforms to enhance brand visibility and accelerate sales growth.

• Plan, manage, and optimize performance-driven advertising campaigns with a focus on generating high-quality leads and measurable business results.

• Identify, segment, and engage potential customers across the textile, garment, printing, manufacturing, and related industrial sectors.

• Develop compelling promotional campaigns, advertising content, and product-focused marketing initiatives to attract prospective buyers.

• Monitor key marketing performance indicators, optimize advertising expenditure, and implement data-driven improvements to maximize campaign effectiveness.

• Conduct market intelligence, competitor analysis, and customer research to identify emerging opportunities and strengthen the company's competitive position.

Business Development & Direct Sales

• Proactively identify, approach, and develop relationships with prospective customers through digital channels, professional networking, direct communication, and field visits.

• Conduct regular client meetings and visits to offices, factories, showrooms, and industrial facilities to explore business opportunities and promote the company's products and solutions.

• Assess customer requirements and recommend suitable printing technologies, machinery, and industrial solutions aligned with their operational and commercial objectives.

• Deliver professional product presentations, communicate technical and commercial advantages, and demonstrate the value of the company's offerings.

• Manage the end-to-end sales process, including prospecting, lead qualification, client engagement, sales presentations, quotations, negotiations, and order confirmation.

• Effectively address customer inquiries and objections, negotiate within company-approved commercial terms, and develop solutions that facilitate successful sales conversions.

• Collaborate with technical and management teams to arrange product demonstrations, clarify technical requirements, and ensure a professional customer experience.

• Establish and maintain strong, long-term relationships with clients to encourage repeat business, referrals, and sustainable business growth.

• Work towards achieving assigned sales targets and contribute actively to the company's revenue and market expansion objectives.

Performance Monitoring & Cross-Functional Coordination

• Maintain organized and up-to-date records of marketing activities, prospective clients, customer visits, sales pipelines, quotations, and confirmed orders.

• Prepare periodic performance reports highlighting marketing campaign results, lead quality, customer engagement, sales conversions, and business development activities.

• Collaborate closely with management, sales, and technical teams to align marketing initiatives with commercial objectives.

• Gather customer feedback and market insights to recommend improvements in sales strategies, promotional activities, and customer engagement.

Professional Expectations

We are looking for a self-motivated professional who demonstrates initiative, accountability, strong interpersonal skills, and a commitment to achieving measurable business outcomes.

This is a dynamic, client-facing position that integrates digital marketing with active business development and field sales. The successful candidate must be comfortable engaging customers both online and in person, including regularly visiting prospective clients at their offices and industrial facilities.

Candidates with demonstrated success in digital advertising, B2B lead generation, customer acquisition, negotiation, and sales conversion will be given preference.

• Provident fund,Mobile bill,Performance bonus,Tour allowance
• Salary Review: Yearly
• Lunch Facilities: Full Subsidize
• Festival Bonus: 2