Experience
- At least 7 years
- The applicants should have experience in the following business area(s): Diagnostic Centre, Hospital
Education
- Bachelor/Honors
- Masters
Requirements
- At least 7 years
- The applicants should have experience in the following business area(s): Diagnostic Centre, Hospital
Additional Requirements
- Age 35 to 50 years
- Only Male
Apply if you have experience in this field
Knowledge of diagnostic operations & regulations
Strong leadership, communication & decision-making skills
Ability to manage patients, crises & sensitive issues
High integrity, confidentiality & work flexibility
Must have business planning skills
Responsibilities & Context
Job Responsibilities & Context – Marketing Manager
Develop and implement effective marketing strategies to increase patient visits, diagnostic test bookings, and overall revenue.
Build and maintain professional relationships with doctors, clinics, hospitals, corporate organizations, and healthcare professionals.
Identify new business opportunities and develop referral networks in Shahjadpur, Badda, Gulshan, Rampura, and surrounding areas.
Conduct regular field visits to doctors’ chambers, clinics, hospitals, and corporate offices to promote the diagnostic centre’s services.
Promote available diagnostic services, including pathology, imaging, and other medical tests, according to the centre’s facilities.
Develop corporate healthcare partnerships and arrange health check-up packages for companies and organizations.
Monitor competitors, local market trends, service demand, and customer feedback to identify growth opportunities.
Plan and execute ethical promotional campaigns, digital marketing activities, and local outreach initiatives.
Lead, supervise, and motivate the marketing team to achieve monthly targets and business objectives.
Prepare daily activity reports, monthly marketing plans, client visit reports, and performance reports for management.
Coordinate with the reception, customer service, and diagnostic departments to ensure a smooth patient experience.
Maintain accurate records of corporate clients, professional contacts, marketing expenses, and business development activities.
Ensure all marketing activities comply with applicable healthcare regulations, patient confidentiality requirements, and the centre’s policies.
Achieve assigned monthly targets for new clients, corporate partnerships, patient acquisition, and revenue growth.