Digital Marketing Specialist
Job Description
Title: Digital Marketing Specialist
Company Name: A Reputed Group of Companies
Vacancy: 1
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Bachelor's Degree in Marketing or Business or Any Related Field.
∎ Skills Required: CRM, Marketing, Public Relation, SEM, SEO, Social Media
Experience Requirements:
∎ 5 to 6 year(s)
∎ The applicants should have experience in the following area(s):
Creative Design, Digital Marketing
∎ The applicants should have experience in the following business area(s):
E-commerce
Job Responsibilities:
∎ Build social media, viral marketing, affiliate marketing, inbound marketing, public relations, SEO, SEM, pay per click and other campaigns.
∎ Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
∎ Measures and reports performance of digital marketing campaigns for the website and mobile app and assesses against goals (ROI and KPIs). Must be data-driven.
∎ Identifies trends and insights, and optimizes spend and performance based on the insights.
∎ Brainstorms new and creative growth strategies through digital marketing.
∎ Develop and create direct response marketing, lead scoring, lead ranking, lead routing, lead nurturing, demand generation, online sales funnel, marketing automation, and other campaigns.
∎ Plans, executes, and measures experiments and conversion tests.
∎ Design and manage CRM and digital marketing system automation buildout and campaign execution.
∎ Collaborates with internal teams to create landing pages and optimize user experience.
∎ Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
∎ Drive the writing and creation of financial-related content with a compelling marketing message and call to action; including, articles, blog posts, marketing pieces, breaking news and updates, and related content.
∎ Identifies critical conversion points and drop off points and optimizes user funnels.
∎ Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
∎ Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
∎ Maintains digital marketing staff job results by counseling and planning, monitoring, and appraising job results.
∎ Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.
Additional Requirements:
∎ Age 30 to 40 years
∎ Both males and females are allowed to apply
∎ Person with disability are encouraged to apply
Salary: Tk. 50000 - 70000 (Monthly)
Compensation & Other Benefits:
∎ Weekly 2 holidays
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 20 May 2023
Company Information:
∎ 26 Apr 2023
∎ A Reputed Group of Companies
Category: Design/Creative
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