Title: Digital Media Planner & Content Moderator
Company Name: Hotel Agrabad, Chittagong.
Vacancy: 1
Job Location: Chattogram
Employment Status: Full-time
Educational Requirements:
∎ Bachelor degree in any discipline
∎ Skills Required: Creative writing, Digital Marketing (Social Media Marketing), Facebook marketing, SEO and Digital Marketer
Experience Requirements:
∎ At least 2 year(s)
∎ The applicants should have experience in the following area(s):
Digital Marketing
Job Responsibilities:
∎ -Develop relevant content topics to reach the company's target customers.
∎ -Create, curate, and manage all published content (images, video, written and audio/podcast).
∎ -Monitor, listen and respond to users in a "Social" way while cultivating leads and sales.
∎ -Conduct online advocacy and open a stream for cross-promotions.
∎ -Develop and expand community and/or influencer outreach efforts.
∎ -Oversee design (ie: Social media graphics for Facebook cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
∎ -Design, create and manage promotions and social ad campaigns, being sure to integrate with company's overall marketing campaign plan and channels.
∎ -Create and manage an online review funnel for building online reviews and reputation. -----Monitor online reviews and respond to each review timely and with care.
∎ Analyze key metrics and tweak strategy as needed.
∎ Compile reports for management showing results (ROI).
∎ Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
∎ Demonstrate ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.
∎ Develop organizational elements in order to implement a proactive process for capturing happy, loyal customer online reviews.
∎ Monitor trends in social media tools, applications, channels, design and strategy.
∎ Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management.
∎ Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns.
∎ Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to -maximize results.
∎ Expertise on Social Media platforms Facebook, Instagram, LinkedIn, Twitter, Google, YouTube, Email marketing etc. to manage digital marketing campaigns.
∎ Creative planning and designing for all the digital marketing campaigns. Good Graphics designing knowledge of Photoshop and Illustrator is must.
∎ Creative planning and execution of all the Facebook marketing campaign by using Facebook Ads manager, including good knowledge of conversion ads, lead ads, apps -promotion ads and understanding of Facebook pixel for retargeting ads.
∎ Develop and manage creative digital marketing strategies to build a lasting digital connection with consumers. Provide creative ideas for content marketing and content marketing strategies. And update company website as per need.
∎ Must have experience on the Search Engine Optimization (SEO) including on page and off page optimization.
∎ Launch Optimized Digital Campaigns through Google AdWords for Search Engine Marketing campaigns, display campaigns, shopping campaigns to increase company sales and brand awareness.
∎ Basic understanding upon Google analytics to monitor website to visitors and users in all channels
∎ Basic video editing skills including After effects, Adobe Premiere etc. Knowledge of Create Banners, Images, Promotions, etc. to be displayed on the website, Social Media, and Email Marketing.
∎ Website raking in google (On-Page, Off page, Local SEO etc).
Additional Requirements:
∎ Both males and females are allowed to apply
∎ Basic video editing skills including After effects, Adobe Premiere etc. Knowledge of Create Banners, Images, Promotions, etc. to be displayed on the website, Social Media, and Email Marketing.
Salary: Negotiable
Compensation & Other Benefits:
∎ Performance bonus
∎ Lunch Facilities: Full Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
Application Deadline: 22 Feb 2021
Company Information:
∎ 18 Feb 2021
∎ Hotel Agrabad, Chittagong.
∎ Address : Hotel Agrabad, Agrabad Commercial Area, Chittagong
∎ Web : www.agrabadhotel.com
Category: Media/Advertisement/Event Mgt.
: Send your Portfolio along with CV to [email protected]
Source: bdjobs.com