Job Description
Title: Hospital Marketing Manager
Company Name: Shahabuddin Medical College & Hospital
Vacancy: 1
Age: 35 to 50 years
Location: Dhaka (Gulshan)
Maximum Salary: Tk. 45000 (Monthly)
Experience:
∎ At least 10 years
∎ The applicants should have experience in the following business area(s):College, Hospital, Hotel, Restaurant, Manpower Recruitment
Published: 26 Jan 2025
Education:
∎ Masters, PhD (Doctor of Philosophy), Bachelor of Medicine and Bachelor of Surgery(MBBS)
Requirements:
Additional Requirements:
∎ Age 35 to 50 years
Responsibilities & Context:
∎ Conduct market research to identify target demographics and competitor analysis.
∎ Develop comprehensive marketing plans aligned with hospital goals and objectives.
∎ Set marketing budgets and allocate resources effectively.
∎ Manage the hospital's brand identity and messaging across all marketing channels.
∎ Develop and implement branding initiatives to enhance public perception.
∎ Oversee the creation and execution of marketing campaigns across various channels like print, digital, social media, and events.
∎ Develop compelling content (e.g., website copy, brochures, and videos) highlighting the hospital's unique services and specialties.
∎ Manage paid advertising campaigns on relevant platforms.
∎ Develop patient education materials and communication strategies to improve patient experience.
∎ Implement patient feedback mechanisms to gather insights and improve marketing efforts.
∎ Manage the hospital's website and ensure its content is up-to-date and optimized for search engines.
∎ Develop and execute social media strategies to engage with potential patients.
∎ Utilize digital marketing tools to track campaign performance and analyze data.
∎ Work closely with healthcare providers, department heads, and other stakeholders to understand service offerings and identify marketing opportunities.
∎ Collaborate with the communications team to ensure consistency in messaging.
∎ Strategic Planning:
∎ Brand Management:
∎ Marketing Campaigns:
∎ Patient Engagement:
∎ Digital Marketing:
∎ Collaboration:
Compensation & Other Benefits:
∎ Mobile bill, T/A, Medical allowance, Over time allowance, Performance bonus
Workplace:
∎ Work at office
Employment Status: Full Time
Job Location: Dhaka (Gulshan)
Company Information:
∎ Shahabuddin Medical College & Hospital
∎ House# 12, Road#113/A, Gulshan-2, Dhaka.
∎ Medical College / Hospital / 3 star Hotel / Travel Agency / Furniture / Real Estate / Manpower / Coffee Shop and Others Businesses.
Address::
∎ House# 12, Road#113/A, Gulshan-2, Dhaka.
∎ Medical College / Hospital / 3 star Hotel / Travel Agency / Furniture / Real Estate / Manpower / Coffee Shop and Others Businesses.
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 31 Jan 2025
Category: Medical/Pharma
