Experience
- 2 to 4 years
Education
Bachelor of Business Administration (BBA) in Marketing or equivalent.
BSc in CSE, IT, Software Engineering, or related disciplines are also encouraged to apply.
Requirements
- 2 to 4 years
Additional Requirements
- Age At least 25 years
2–4 years experience in Marketing Automation, CRM Management, Digital Marketing, or Marketing Technology.
Practical experience with CRM platforms and marketing automation tools.
Familiarity with AI-powered chatbots and automation solutions.
Proficiency in MS Office, particularly Excel.
Responsibilities & Context
Manage all types of marketing automation initiatives.
Automate customer communications through WhatsApp, email, SMS, and other digital channels.
Assist in developing, implementing, and managing AI-powered chatbots and voice agents.
Plan and execute Email, WhatsApp, and SMS marketing campaigns.
Plan and manage CRM monetization initiatives.
Prepare monthly digital marketing financial reports and RS submission to the Finance Department.
Connect marketing platforms, CRM systems, spreadsheets, and communication tools using APIs, webhooks, and third-party integrations.
Collaborate with technical teams and external vendors to improve AI automation solutions.
Plan static and dynamic marketing creatives in collaboration with the Content Development and Creative Teams.
Manage SEO and GEO activities for websites and blogs.
Plan and execute marketing funnels and occasional campaigns, including special offers.
Plan landing page designs in collaboration with the Web Team.
Job Other Benifits
* Salary Review: Yearly based on performance
* Pick up and drop off service
* Monthly Time-Off facility
* Paternity Leave facility
* Festival Bonus: 2(Yearly)
* Earn leave encashment
* Gratuity Scheme
* Lunch & Mobile allowance
* Welfare Fund
* Weekly Holidays: Friday and Alternative Thursday.