Executive – E-Commerce Sales & Customer Engagement

• 2 to 4 years
• The applicants should have experience in the following business area(s): Hospital, Cosmetics/Toiletries/Personal Care, Healthcare/Lifestyle product, E-commerce, Direct Selling/Marketing Service Company

• Bachelor of Business Administration (BBA)
• Bachelor of Commerce (BCom)

• 2 to 4 years
• The applicants should have experience in the following business area(s): Hospital, Cosmetics/Toiletries/Personal Care, Healthcare/Lifestyle product, E-commerce, Direct Selling/Marketing Service Company

• Age At least 20 years

Educational Requirements

•           Bachelor's degree in Business Administration, Marketing, Management, E-Commerce or a related discipline.

•           Candidates with exceptional digital sales skills and proven performance may receive preference regardless of academic specialization.

Professional Experience

•           Preferably 2–4 years of relevant experience in e-commerce sales, social commerce, tele sales, customer conversion or CRM-driven sales.

•           Experience handling Facebook Messenger, Instagram, WhatsApp Business and website inquiries.

•           Practical knowledge of online order management, lead conversion, follow-up and sales reporting.

•           Experience in skincare, cosmetics, beauty, healthcare, retail, FMCG or consumer e-commerce will be an advantage.

•           Experience with Meta Business Suite, CRM systems and e-commerce platforms will be preferred.

Essential Skills & Competencies

•           Sales Mindset: Strong ability to turn qualified customer interest into confirmed purchases.

•           Customer-Centric Communication : Excellent communication skills in Bangla, with functional written and spoken English.

•           Digital Fluency: Confident use of Facebook, Instagram, WhatsApp, TikTok, websites and CRM tools.

•           Consultative Selling: Ability to understand customer needs and recommend relevant products without aggressive or misleading selling.

•           Follow-up Discipline: Strong commitment to timely customer communication and lead nurturing.

•           Commercial Awareness: Understanding of conversion rates, sales targets, average order value and repeat purchase.

•           Problem Solving: Ability to handle objections, complaints and customer concerns professionally.

•           Data-Driven Execution: Comfortable working with sales dashboards, performance reports and measurable KPIs.

•           Team Collaboration: Ability to coordinate effectively with marketing, fulfillment, customer service and branch operations.

Job Overview

Convert every qualified customer interaction into an opportunity for sales, appointments, repeat purchases and long-term loyalty.

You will be responsible for managing and converting customer inquiries generated through Facebook, Instagram, WhatsApp, TikTok, telephone, website and other digital channels.

You will also play a key role in encouraging customers to visit Bio-Xin branches for professional skincare consultations, skin and hair analysis, and appropriate aesthetic services.

Your success will be measured through transparent KPIs covering sales achievement, conversion rates, customer response speed, appointment attendance, repeat purchases and customer satisfaction.

Key Responsibilities

A. Social Commerce Sales – Facebook, Instagram & TikTok

·       Manage incoming customer inquiries from Facebook Messenger, Instagram Direct Messages, TikTok and social media advertising campaigns.

·       Convert qualified inquiries into confirmed product orders, treatment inquiries and branch appointments.

·       Recommend suitable BioCare skincare, haircare and personal care products based on customer needs and approved product information.

·       Communicate product benefits, prices, promotions, bundles and complete skincare routines accurately and persuasively.

·       Follow up with customers who show purchase interest but do not complete their orders.

·       Identify upselling and cross-selling opportunities to improve average order value.

·       Maintain professional, friendly and consistent brand communication across all digital channels.

B. WhatsApp Commerce & Conversational Selling

·       Manage customer conversations through WhatsApp Business and approved CRM platforms.

·       Convert product inquiries into completed orders through personalized and consultative selling.

·       Share approved product information, purchase links, payment instructions and delivery details.

·       Recover abandoned purchases through structured follow-up.

·       Build customer relationships that encourage repeat purchases and referrals.

·       Maintain accurate conversation tags, customer records and sales outcomes.

C. Tele sales & Outbound Customer Conversion

·       Conduct structured outbound calls to qualified leads, previous customers and customers who have requested follow-up.

·       Convert warm leads into confirmed orders and branch appointments.

·       Explain product value propositions, ongoing promotions and relevant service options.

·       Handle customer objections professionally without making exaggerated or misleading claims.

·       Maintain accurate daily call logs, follow-up schedules and conversion reports.

D. Branch Appointment Generation & Visit Conversion

·       Generate confirmed appointments for Bio-Xin branches through digital inquiries and telesales.

·       Explain the benefits of professional skin and hair consultations, AI-assisted skin analysis and relevant aesthetic services.

·       Coordinate appointment schedules with branch teams.

·       Send appointment confirmations and reminders.

·       Follow up with customers who miss appointments and offer convenient rescheduling.

·       Track appointment booking, attendance and service conversion outcomes.

·       Coordinate with branch teams to deliver a seamless online-to-offline customer experience.

E. Website Sales & Abandoned Cart Recovery

·       Support customers visiting www.bioxin.com through available digital communication channels.

·       Assist with product selection, routine recommendations, checkout difficulties, payment questions and delivery inquiries.

·       Recover abandoned carts and incomplete orders through approved follow-up processes.

·       Promote suitable product bundles and complete routines to increase basket value.

·       Track website-generated leads, recovered orders and sales conversion performance.

F. Customer Retention & Repeat Purchase

·       Conduct timely post-purchase customer follow-up.

·       Encourage repeat purchases based on appropriate product replenishment cycles and customer preferences.

·       Identify satisfied customers who may be interested in complementary products or services.

·       Record customer feedback, complaints and service improvement opportunities.

·       Escalate clinical concerns, adverse reactions and complex customer issues to the appropriate teams.

·       Maintain customer relationships through helpful, respectful and personalized communication.

G. CRM, Reporting & Sales Performance

·       Record leads, sales, customer interactions, appointment status and follow-up activities in the designated CRM.

·       Maintain accurate and updated customer information.

·       Prepare daily performance reports covering inquiries, qualified leads, confirmed orders, net sales, appointments and conversions.

·       Analyze individual conversion rates and identify improvement opportunities.

·       Collaborate with Marketing, E-Commerce, Customer Experience, Operations and Branch teams to improve the overall sales funnel.

·       Maintain compliance with company policies, customer privacy standards and approved product claims.

• Salary Review: Yearly
• Festival Bonus: 2