Digital Marketing Executive

Job Description

Title: Digital Marketing Executive

Company Name: Ufeel Cosmetics & Nutrition Ltd.

Vacancy: --

Age: Na

Job Location: Dhaka, Dhaka (Baridhara, Vatara)

Salary: Negotiable

Experience: --

Published: 2026-08-19

Application Deadline: 2026-08-30

Education:

Requirements: --

Skills Required:

Additional Requirements:

Responsibilities & Context:

Job Description — Digital Marketing Executive (Skincare Brand)

Position

Digital Marketing Executive

Department

Marketing & E-commerce

Employment Type

Full-time

Job Summary

We are looking for a creative, data-driven, and result-oriented Digital Marketing Executive to manage and grow our skincare brand’s online presence. The ideal candidate will be responsible for planning and executing digital campaigns, increasing brand awareness, generating qualified leads, driving online sales, and building strong customer engagement across digital platforms.

Key Responsibilities

Digital Marketing & Social Media

- Develop and execute monthly digital marketing strategies and campaigns.

- Manage Facebook, Instagram, TikTok, YouTube, and other relevant platforms.

- Create engaging content ideas for skincare products, educational content, reels, videos, and promotional campaigns.

- Prepare monthly content calendars and campaign plans.

- Monitor competitors and identify new market opportunities and trends.

E-commerce & Sales Growth

- Develop strategies to increase website and social-commerce sales.

- Work closely with the sales/customer support team to improve conversion rates.

- Analyze customer behavior and identify opportunities to improve the sales funnel.

- Develop remarketing strategies for website visitors, engaged users, and previous customers.

- Support promotional campaigns, product launches, seasonal offers, and special sales campaigns.

Content & Brand Communication

- Develop content strategies based on skincare customer needs and pain points.

- Work with graphic designers, video editors, photographers, Content writer  and influencers.

- Ensure consistent brand messaging across all digital channels.

- Develop campaign concepts, ad copies, hooks, captions, and promotional messages.

Analytics & Reporting

- Track and analyze digital marketing performance.

- Prepare weekly/monthly performance reports.

- Identify what is working and what needs improvement.

- Use data and customer insights to improve marketing campaigns and sales performance.

Requirements

- Bachelor’s degree in Marketing, Business, Communications, or a related field.

- 1–3 years of experience in Digital Marketing, preferably in skincare, cosmetics, beauty, fashion, FMCG, or e-commerce.

- Practical experience with Meta Ads Manager.

- Good understanding of Facebook & Instagram marketing.

- Knowledge of sales funnels, retargeting, conversion optimization, and customer journey.

- Basic knowledge of Google Analytics, Google Ads

-  communication skills.

- Creative mindset with strong analytical and problem-solving abilities.

- Ability to work with deadlines and manage multiple campaigns simultaneously.

Preferred Skills

- Experience in skincare/cosmetics marketing.

- Experience with e-commerce platforms and online sales.

- Understanding of skincare consumer behavior and beauty trends.

- Ability to analyze competitors and develop actionable marketing strategies.

What We Offer

- Competitive salary based on experience and performance

- Performance-based incentives

- Opportunity to work with a growing skincare/beauty brand

- Professional growth and learning opportunities

- A creative and performance-driven work environment

• T/A,Mobile bill
• Salary Review: Yearly