Assistant General Manager-Marketing (Printing)

Develop new buyers and expand the printing business portfolio.

Achieve assigned monthly and annual sales targets.

Ensure profitable order acquisition and sustainable business growth.

Increase repeat orders from existing customers.

Develop competitive printing prices without compromising profitability.

Ensure effective coordination between marketing and printing production.

Improve customer satisfaction and maintain long-term buyer relationships.

Monitor order confirmation, production progress, and delivery commitments in coordination with relevant departments.

Prepare and review printing cost sheets based on buyer requirements and technical specifications.

Coordinate with the Printing Department to calculate consumption of ink, chemicals, screens, labor, electricity, and other production expenses.

Conduct market research to identify new customers, business opportunities, and industry trends.

Maintain close coordination with Printing Production, Merchandising, Planning, Quality, Commercial, and Accounts Departments.

Collect and analyze printing business inquiries from buyers and garment manufacturers.

Ensure printing orders are commercially feasible before confirming commitments to buyers.

Coordinate with the merchandising, printing, production, quality and commercial departments to ensure smooth order execution.

Achieve monthly, quarterly, and annual business development and sales targets.

Monitor order booking, sales performance, and customer-wise business contributions.

Recommend business expansion opportunities based on market demand and production capabilities.

Lead and supervise the marketing and business development team.

Allocate customer portfolios and business development responsibilities among team members.

Build a professional, customer-focused, and result-oriented marketing team.