WordPress website design is usually standard for user-friendliness, flexibility, and best functionality. Therefore, it is generally used for different websites, comprising blogs, business websites, e-commerce stores, folders, and much more.
WordPress provides an influential medium whether you’re a learner or an expert web designer. So here is how to develop an SEO-friendly website with WordPress and without general technical expertise.
The space of WordPress websites is vast and frequently increasing due to the medium’s admiration and usefulness. Thus, WordPress has grown from a simple blogging medium to a developed content management system (CMS) that can be employed to design various websites.
Therefore, you can increase your website’s chances of ranking more in SERPs and attracting more organic traffic by making a well-designed WordPress website.
Let’s get dig into it:
What is WordPress website design?
WordPress website design states to the method of making and altering websites using the WordPress content management system (CMS). With a DIY method or via WordPress website design services, users can get to have a user-friendly, manageable website without general coding data.
So before heading straight to creating an SEO-friendly website with WordPress, let’s explore a bit about WordPress.
Benefits of WordPress
Choice of theme:
Users can select from extensive pre-designed patterns known as themes. However, themes control the look and design of the website, giving a complete design outline.
Customization:
After the selection of a theme, users can customize different features of the website, like colors, fonts, header and footer design, DOODAH, and more. Therefore, for custom WordPress design service, use the WordPress Customizer or theme options panel regarding the theme’s aspects.
Content Formation:
WordPress offers an in-built editor for making and managing content comprising text, images, videos, and other media. Thus, Users can easily add pages, blog posts, and other valuable content to their website.
Plugins:
WordPress provides various plugin libraries that encompass the website’s performance. However, users can install plugins to add different aspects such as contact forms, social media integration, SEO optimization, e-commerce usage, and more.
Responsiveness:
It’s necessary to confirm the responsiveness of the website design. It means it adjusts and appears well on different devices, including desktops, tablets, and smartphones.
SEO Optimization:
Optimization of WordPress websites for search engines via different applications. Therefore, these practices employ SEO-friendly URLs, meta tags, optimizing content, and employing different SEO plugins.
Security:
Applying security methods is essential to secure the website from prospective risks. Thus, Daily updates, strong passwords, and security plugins support improving website security.
User Experience (UX):
An efficient WordPress website emphasizes improving user experience. However, it comprises easy navigation, perfect calls-to-action, faster loading times, and a device-friendly design.
Analysis and Generation:
Before generating a website, comprehensive analysis is necessary to confirm that everything is working perfectly and seems as projected. After completing everything, the website can easily be made live for public use.
How can you get an SEO-friendly website with WordPress?
An organized WordPress website gives a perfect start to online success and business growth. However, SEO is a continuing effort and comprises several factors, such as content quality, keyword research, link building, and much more.
The following step selection will help you to create an SEO-friendly website from WordPress:
Select an SEO-friendly WordPress theme:
Always choose a theme optimized for search engines. So, search for themes that are simple, fast-loading, and have the best HTML structure. Many best theme marketplaces and WordPress website design services provide SEO-optimized themes.
Device Responsiveness:
Always ensure that the selected theme is device-friendly. However, Google considers device-friendliness as a good ranking factor. Therefore, if you have a website that appears good on any smart device is supportive for better SEO rankings.
Lightweight and Clean Design:
Choose a clean and organized design. Therefore, a disorderly design negatively influences user experience and SEO rankings. So, Keep the design lightweight, employ whitespace efficiently, and have perfect navigation.
Fast Loading Speed:
Website speed is essential for SEO rankings. So, always select a theme optimized for perfect functionality or consider employing a caching plugin to increase loading times.
SEO Plugin:
Installation of an SEO plugin like Yoast SEO or complete SEO Pack is crucial for rankings on SERPs. Thus, these plugins provide exceptional properties for optimizing your content, meta tags, XML sitemaps, and much more.
Image Optimization:
If you will compress the images and add descriptive alt tags, then it will have a good impact on your site rankings. The images which need to be optimized and large can slow down your website, thus upsetting SEO rankings.
SEO-friendly URLs:
Among various reasons for creating an SEO-friendly website with WordPress is the friendly URLs. So now customize permalink configuration to get SEO-friendly URLs comprising relevant keywords. For instance, employ “yourdomain.com/keyword” as a substitute for “yourdomain.com/page123”.
Content Configuration:
Use appropriate headings (H1, H2, H3, etc.) in your content and insert relevant keywords in headings all over your content.
Internal Linking:
Make a logical internal linking configuration within your content to support search engines to comprehend your website’s design and develop user navigation.
Schema Markup:
Apply schema markup to deliver search engines with extra information about your content. Thus, it will improve your probability of appearing in higher search results.
XML Sitemap:
Create and defer to an XML sitemap to Google Search Console to support search engines in crawling and indexing your website efficiently.
Social Media Incorporation:
Include social media sharing buttons into your website to provoke users to share your content, which can ultimately support your SEO rankings.
Systematic Updates and Maintenance:
Modernize your WordPress core, themes, and plugins to confirm security and enhanced performance. Therefore, regular updates and maintenance have a positive impact on SEO rankings.
Wrapping Up
An SEO-driven website, no doubt, supports increasing rankings on SERPs and natural traffic and has a positive impact on UX. In addition, WordPress enjoys the reputation to be easy-to-use for applying different designs, development, and content policies to optimize the website.
So it is better to build an SEO-friendly website with WordPress, employ SEO best practices, and enhance the visibility for SERPs. Businesses can hire a custom WordPress design service to realize their dream of sparkling online success.
